Entrepreneur Certification Program

In a major effort to STOP the decline of the financial and personal possibilities afforded the American Stylist or Aesthetician, we offer an intensive six weeks continuing education program called the Entrepreneur Certification Program.

 

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We have defined an Entrepreneur, to ensure that each Stylist or Aesthetician can easily identify with this term and person.

“Entrepreneur”

Definition:

 

Someone who exercises initiative by organizing a venture to take benefit of an opportunity and, as the decision maker, decides what, how, and how much of a good or service will be produced.

An entrepreneur supplies risk capital as a risk taker, and monitors and controls the business activities. The entrepreneur is usually a sole proprietor, a partner, or person owning the majority of shares in an incorporated venture. Typically entrepreneurs are not necessarily motivated by profit, but regard it as a standard for measuring achievement or success.

The old cliché “Knowledge is Power” certainly supports our position as we all know that beauty school was just a basic primer on what the industry offers. The real learning starts in your first salon or spa, and continues gathering steam throughout your career. Life is a learning curve and we should be learning something each day of our waking lives.

At the end of the day, as Professional Stylists or Aestheticians, we are all Entrepreneurs, and should recognize and support this valuable description of our abilities and direction in life.

Our six week course covers major pillars supporting the long term success of any individual and their business, working progressively to ensure that educational momentum follows a guided path through six areas of study: 1) Motivation / Personal Development, 2) Communication skills, 3)Marketing / Merchandising, 4) Salesmanship, 5) Salon / Spa Retail, and 6) Business Math.

 

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Entrepreneur Certification Program

Cost for attendance:

The entire program consists of six, four hour webinars designed to give the attendee, a full grasp of what areas of the business are critical to their long term success as a Stylist / Aesthetician, Manager / Spa Director, or Owner.

Full value of the six, four hour webinars $ 1,500 (@ $ 250 per program)

Package offer / all six webinars: $ 395

Individual Webinars: $ 100

Purchase here:





Entrepreneur Certification Program

THOUGHTS BECOME THINGSimagesElevates the skill sets of any Stylist / Aesthetician to a business level, representing the solid foundation needed for successful salon / spa ownership. The program is set up in a sequence of six, four hour business units: 1) Motivation / Personal Development, 2) Communication Skills, 3) Marketing / Merchandising, 4) Salesmanship, 5) Salon / Spa Retail, and 6) Business math.

Each business unit is four hours duration and needs completion and checked off before progressing to the next class. Certification ensures basic skill sets are in place when launching or managing an existing business. Prepares any Stylist / Aesthetician for long term success in ownership or management of a business.

 

HAPPINESS IS YOUR BIRTHRIGHT
A four hour interactive class focusing on self-improvement skills. Gives the attendee a method and program to modify behavior and to change their perception of tomorrow. Great as a starter program, as it covers all basic material relevant to creating positive change in one’s life.

BEYOND WORDS
A four hour class defining specific information on how to become a better listener. Utilizes information from NLP with an application method that guarantees success in any communication format. Gives the attendee specific and useful information to use in the exchange of ideas, presentations, and any situation where communication is involved.

MARKETING / MERCHANDISING
A four hour class establishing what and how marketing fits into a successful business with the merchandising supporting the theme and philosophy of business. Addresses need to understand this vital part of any business and the necessary strategy to position and brand the salon or spa.

THE SALES GAME
A four hour program designed for anyone in sales. Covers the skills necessary to be a good listener as well as the necessary steps in the sales process. Attendee leaves fully educated on how to become more involved in the sales process and how to close the sale through customer profiling and relationship building.

SALON / SPA RETAIL – THE LOST INCOME STREAM
A four hour program covering all the fundamentals of a simple, yet effective merchandising and retailing program. Covers salon utilization of space, product dynamics, basic business math, and a proven method for creating a truly winning retail program.

BUSINESS MATH
A four hour class covering basic business math, necessary in understanding cash flow, profitability, margins, overhead, promotions, and a host of other daily interactions with math and its application to successfully managing a business.

 

Entrepreneur Certification Program

 

Cost for attendance:

The entire program consists of six, four hour webinars designed to give the attendee, a full grasp of what areas of the business are critical to their long term success as a Stylist / Aesthetician, Manager / Spa Director, or Owner.

Full value of the six, four hour webinars $ 1,500 (@ $ 250 per program)

Package offer / all six webinars: $ 395

Individual Webinars: $ 100

Purchase here:





All six seminars will be live In Ventura, California, where we are located, here at the WAV (Working Artists Ventura). Outside of Ventura, we will be using the Go To Webinar platform, to ensure a solid educational experience and one that is easy to use and attend online.

Join us, as we redefine the basic foundation of the professional salon / spa industry, with a solid educational format, designed for any Stylist or Aesthetician looking for a competitive edge in the new Beauty Industry landscape, that has been leveled by the incursion of the corporate giants and their takeover mentality.

Our Mission Statement:

Our daily focus and mission, as a professional only company is to re-align what has happened to our once great industry. Our aim is to recruit, enlist, and train Professional Stylists and Aestheticians and their salons and spas into a force to be dealt with, as the Industry moves forward. We believe strongly in Professional Only Use, Inventory of lines supporting our cause, and the Recommendation of Professional Only products for Home Maintenance. There is power in numbers and our movement, over time, can and will make a difference. Professional Salon / Spa Power Rules.

Join the Cause and make Your voice heard!

If You are looking for a way to continue climbing the ladder of personal and business success, this educational program delivers a solid business foundation, focused on Empowering each attendee.

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